BMW Connected Drive

CAMPAIGN

The Brief:  
  

To create a campaign highlighting BMW Connected Drive and its host of new and exciting features. 
 

Execution: 
 

Rather than just highlighting the new features of Connect-ed Drive, This campaign revolves around the evolution of technology throughout the decades. Moving from the first technological advancements , eventually leading to the next evolution.  

Being the new BMW series with Connected Drive. 

(The Next Evolution)
 

[Adobe Illustrator & Adobe Photoshop]

2017